player vs player

Games like wartune offer their characters to battle each other in a group or solo setting.  Usually, the winner gets rewards and the loser can get some rewards (at least 50% less than winners) or lose something like rank or an attribute.  At times, I wonder why heavy cashers even bother with some player vs player (pvp) events because they are willing to spend their money to buy items that are offered in pvp shops.  Also, pvp can be time consuming.  If a casher wants to save time, they should skip pvp and buy the items. 

 I get quite annoyed when I run into a heavy casher in pvp because at times I wonder if they really need the items they are trying to get in pvp shops.  They have enough cash to buy items, why make someone else life miserable or set them back?  A player gloating/bragging about their strength just makes it worse because I interpret it as they support rotten service, they liked having things jammed up their tush, and they are rich and rather spend money on themselves before others.  (I am sure there are players who are not fortunate and trying to pay bills, why not help them out instead?)

 I believe that for battles in which you are able to get items for winning,  you should only be allowed certain amount of wins before you can't get anymore items.  Also, if you lose, that loss shouldn't be counted.  Instead, let that player try again and keep trying until they reached the cap.  This would solve some of this.  Also, people similar strength should be paired up but that will be saved for another topic.

I also believe that in pvp events, there should be an option to increase your strength during a battle and it should be dependent on how much in-game currency you spent on the game along with your strength.  Thus if you run into an extremely strong character, you can spend a tiny amount on in-game currency to boost your stats for that battle while that casher needs to spend copious amounts to respond to the boost.   Let the casher burn a lot of their money if they choose to respond (and make the game more money) if they desperately want to be ranked a top player or desperately want items in which it would be cheaper for them to buy.

These suggestions in my opinion should solve most issues with pvp events and probably attract more players (and encouraging many more players to spend a little amount per month thus increasing revenue for the game) to their game.